Tuesday, 24 March 2009

Earth hour

It's all about a day of mass action. Organised by the WWF, the aim of Earth Day is to get everyone to switch off all their lights for at least on hour in the evening at 8.30pm local time. The slogan is:

On March 28 you can VOTE EARTH by switching off your lights for one hour...Or you can vote global warming by leaving your lights on.

Cynics may claim this is a bit of a gimmick, but I think this has a powerful message - that action en masse can have a major impact. It started in Sydney 2 years ago, where 2.2 million buildings switched off. You can't say that doesn't have a big impact on energy demand and must have been massively noticeable on the grid.

So get involved - sign up, spread the word and switch off for an hour (or more!) on March 28th.
"Never doubt that a small group of thoughtful, committed people can change the world. Indeed, it is the only thing that ever has."
Margaret Mead

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